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Run a Smarter Company
Compare approaches to goals, operations, management, and organizational culture.
Books in this collection
The Goal
The Goal follows plant manager Alex Rogo as he tries to save a failing factory while his family life is strained. It asks what productivity means when local efficiency harms the whole system, then develops bottleneck-focused measures and question-led reasoning for improving flow, financial results, and learning.
Measure What Matters
Measure What Matters explains how Objectives and Key Results turn broad missions into visible, measurable commitments, and how conversations, feedback, recognition, and culture keep the system humane. It asks how organizations can focus effort, coordinate across boundaries, pursue ambitious change, and learn when metrics or goals stop serving the work.
Working Backwards
Working Backwards asks how Amazon could preserve customer obsession, long-term judgment, and invention as it scaled. It explains the mechanisms behind that effort—hiring, autonomous teams, narratives, PR/FAQs, and input metrics—then tests them through Kindle, Prime, digital video, and AWS, offering a practical way to connect principles with daily decisions.
